Foundry, a global leader in technology media, data, and marketing services, has announced the appointment of Gregory Anderson as its new Chief Revenue Officer (CRO) as of October 21. With a proven track record spanning two decades in sales leadership across the technology and media sectors, Anderson is set to drive a unified strategy aimed at enhancing customer-centric growth.
Prior to joining Foundry, Anderson served as the Chief Sales Officer at Omdia, a division of Informa TechTarget. Throughout his tenure at the company, he held various key leadership roles, including leading sales efforts and overseeing major acquisitions such as BrightTALK and Enterprise Strategy Group (ESG). He also spent eight years as Vice President of Sales for the Asia-Pacific region, playing a crucial role in expanding regional operations.
“We are thrilled to welcome Greg to the Foundry team as our new CRO,” stated Mike Finnerty, CEO of Foundry. “Greg brings extensive experience and an impressive track record in our industry, uniquely positioning him to build on the momentum we have created. His leadership will be essential in strengthening our connection with the world”s most influential IT leaders and assisting them in making informed purchasing decisions,” he added.
As B2B marketing evolves towards more personalized, data-driven interactions, Foundry remains committed to helping technology companies connect with buyers in meaningful ways. By integrating intent data with compelling editorial narratives, Foundry delivers experiences that resonate with the specific needs of buyers, fostering trust and building valuable relationships.
“I am inspired by the opportunity to help shape the next chapter of Foundry alongside Mike and with the support of Regent, who truly understands the value of trusted editorial brands,” said Anderson. “This position allows me to return to my passion: collaborating with technology marketers to connect their brands with buyers through reliable editorial channels. With the respected voices of Foundry and its unique blend of digital and in-person communities, we are well-positioned to be a trusted resource in an era marked by AI-driven misinformation. I am excited to work with the team to uncover new growth opportunities and provide solutions that help vendors reach, inform, and build trust with decision-makers,” he concluded.
For more information on Foundry”s technology marketing solutions and buyer engagement, visit foundryco.com.
About Foundry
Foundry empowers businesses to realize their visions through a combination of media, marketing technologies, and proprietary data at a global scale. Its platforms leverage an ecosystem of trusted editorial brands, awards, and international events, all designed and integrated to drive marketing campaigns for technology companies. Foundry stands as a leading global firm in technology media, data, and marketing services, owning some of the most recognized brands in the global technology sector, including CIO, Computerworld, CSO, InfoWorld, Macworld, Network World, PCWorld, Tech Advisor, and TechHive.
For additional inquiries, please contact:
Name: Ameera McNeal
Title: Director of Marketing, Foundry
Phone: +1 914-610-0221
